Privacy policy.

Effective Date: June 1 2025

At Pure Brilliance Jewellery (“we,” “our,” “us”), we are committed to protecting your privacy. This Privacy Policy describes how we collect, use, and share your personal information when you visit or make a purchase from purebrilliance.com. powered by Squarespace Inc.

1. Personal Information We Collect
When you visit our store, we automatically collect certain information about your device, including your:

Browser type
IP address
Time zone
Cookies installed on your device

We also collect:

Information about the pages or products you view
What websites or search terms referred you to our site
Information about how you interact with our site
When you make a purchase or attempt to do so, we collect:

Name
Billing address
Shipping address
Payment details (via Squarespace's PCI-compliant system)
Email address
Phone number

2. How We Use Your Information
We use your personal information to:
Fulfill orders and provide invoices/order confirmations
Communicate with you
Screen orders for fraud
Send marketing emails (if you opt-in)
Improve and optimize our store

3. Sharing Your Information
We share your information with trusted third parties, including:

Squarespace: Our store platform. You can read their privacy policy here: https://www.squarespace.com/privacy

Payment Processors: Such as Square Payments, PayPal, Apple Pay, etc.

Shipping Providers: To deliver your purchases
Analytics Tools: Such as Google Analytics, Facebook Pixel
We do not sell your personal information.

4. Cookies
We use cookies to:
Keep your shopping cart active
Understand how customers use our site
Offer personalized content and marketing
You can control or disable cookies through your browser settings.

5. Your Rights
If you are a resident of the EU or California:
You have the right to access personal data we hold about you.
You may ask to correct, update, or delete your personal data.
To exercise these rights, contact us at alex@purebrilliance.ca

Squarespace also provides data access and deletion tools in compliance with GDPR and CCPA.

6. Data Retention
We retain your order information unless and until you ask us to delete it.

7. Third-Party Links
Our site may contain links to other websites. We are not responsible for their privacy practices.

8. Children’s Privacy
We do not knowingly collect data from individuals under 13 years of age.

9. Changes to This Policy
We may update this policy from time to time. Updates will be posted on this page with a new effective date.

10. Contact Us
If you have questions or concerns, please contact us at alex@purebrilliance.ca